Saturday, 19 July 2014


I posted my first YouTube video on January 2nd 2012 meaning I've been on YouTube as a creator for 2 years, 6 months and 17 days.

As of today, July 19th 2014, I have 127 subscribers and 11,366 views in total.

My most viewed video is a cover of Thinking Out Loud by Ed Sheeran posted on May 27th 2014. It has 1,149 views.

Why does this matter?

As someone who has been attempting to build an online presence and has been for a while, I'm constantly aware of numbers. How many twitter followers do I have? (444) How many instagram followers do I have? (330) Why does my subscriber count seem to never grow?

Recently I've been even more aware of the numbers. In the past year I've made a lot of friends who have an online presence which is growing, fast, which has got me thinking: why doesn't mine?

I still maintain that 127 subscribers is absolutely mind blowing (seriously, 127 people care about my music, even if only a little bit, it's amazing!) but it does get frustrating sometimes that the number remains constant for long periods of time while other people are gaining hundreds, even thousands in a day.

The sad truth is, as a musician, the more people that care about my music the better. Although 127 is a massive number in my eyes, sadly it is not to the people of the music industry. Although deep down I know there are many reasons my channel doesn't seem to grow, arguably mainly because I don't upload regularly enough, 31 videos in 2.5 years isn't great really, I still find myself hoping to one day wake up to a massive increase in subscribers.

YouTubers or musicians or public figures in general constantly say that the numbers don't matter, but they do. The more people that watch, the more people they suggest it to and the more it grows again and the circle continues more with every upload. But not with me. I know that I must be doing something wrong but I just can't figure out what it is.

Even now, as I write this, I know it probably won't be read by anyone despite my hoping it does. I love my blog, but it seems no one else does. Because I enjoy writing it, the numbers don't affect me on here, but I'd be lying if I said they didn't in other spaces online.

Do any of you create any sort of online content and find the same thing, that it just feels like you're stuck at a certain number, however big or small that may be? Let me know in the comments and we can chat about it!

Lucy x

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